Friday, October 30, 2009
Thursday, October 29, 2009
America's Got Talent
America’s Got Talent
The story of America’s Got Talent and media homogenization begins with the creators of the show. On June 21, 2006 British American Idol judge Simon Cowell, Ken Warwick, Cécile Frot-Coutaz, and Jason Raff debuted their creation on NBC to the United States of America. The show consisted of a stage, below it, a panel of three judges sit and watch amateur performers sing, dance, and preform just about anything that has a performance nature. This concept for America’s Got Talent is credited to an American TV series in the 1930’s called, Major Bowes Amateur Hour. A show structure that shares the same characteristics of what we know today as America’s Got Talent.
America’s Got Talent is among the reality franchise television shows, like Who Wants to Be a Millionaire, and American Idol. It is an example of media homogenization because the show is packaged and delivered to many places across the world, from America, to Spain, to Britain; and the list goes on. As the show ventures across geographical boundaries, minor adjustments to the show are made, different host, judges and changing a part of the name from, America’s Got Talent to Britain’s Got Talent, or in Spain, Tienes Talento (They Got Talent). However, these slight variation in the show’s title or cast does not effect the original structure of it, but it creates a distinct identity for the country. It still offers all the same services from one country to the next, and to support this claim I attached three video clip examples of the show in different parts of the world. You will notice that the entire layout of the show, from the mise en scene to the contestants is nearly identical. Michael Keane’s and Alvert Moran’s essay, Television’s New Engines address TV franchises and say, “In cases where the franchise is taken up in new markets, the challenge is to retain the original image and service to the the franchise” (Keane and Moran 156). America’s Got Talent has retained the original image from one market to the next. Every franchise from America’s Got Talent is structured with panel judges, live audiences, amateur performers, and a host or hosts (Britain’s Got Talent).
America’s Got Talent franchise uses several “new engines” to make the show more compelling. The game show involves the audience by having the judges consider their applause on wether to keep contestant on the show or not. The judges also create tension when they go against the unanimous feeling of the audience by either criticizing or eliminating a contestant based on their opinion. Simon Cowell is the most well known for entering into a debate with the audience based on applause.
In closing, I believe America’s Got Talent franchises homogenization bring people from all areas of the world together, and promotes unity because it creates and experience between people from different geographical areas that can be shared. The New York Time article about Lee Si-kap, the shy farmer living in a satellite covered house in central South Korea. Is a great example of how something from another culture can transform his life and make the lives of foreigners less home sick.
Cites
Keane , Michael , and Albert Moran . "Television's New Engines ." 9.2 (2008): 156+. Print.
SANG-HUN, CHOE . "Rural South Koreans’ Global Links Grow, Nourished by a Satellite Crop ." The New York Times Television's New Engines . N.p., 29 June 2009. Web. 29 Oct. 2009.
youtube.com video sources
España version of America’s Got Talent
http://www.youtube.com/watch?v=gVpfudOIHlM
Britain’s version of America’s Got Talent
http://www.youtube.com/watch?v=O88k4i6pF1A&feature=related
America’s Got Talent
http://www.youtube.com/watch?v=DrwCjNPNrC0
The story of America’s Got Talent and media homogenization begins with the creators of the show. On June 21, 2006 British American Idol judge Simon Cowell, Ken Warwick, Cécile Frot-Coutaz, and Jason Raff debuted their creation on NBC to the United States of America. The show consisted of a stage, below it, a panel of three judges sit and watch amateur performers sing, dance, and preform just about anything that has a performance nature. This concept for America’s Got Talent is credited to an American TV series in the 1930’s called, Major Bowes Amateur Hour. A show structure that shares the same characteristics of what we know today as America’s Got Talent.
America’s Got Talent is among the reality franchise television shows, like Who Wants to Be a Millionaire, and American Idol. It is an example of media homogenization because the show is packaged and delivered to many places across the world, from America, to Spain, to Britain; and the list goes on. As the show ventures across geographical boundaries, minor adjustments to the show are made, different host, judges and changing a part of the name from, America’s Got Talent to Britain’s Got Talent, or in Spain, Tienes Talento (They Got Talent). However, these slight variation in the show’s title or cast does not effect the original structure of it, but it creates a distinct identity for the country. It still offers all the same services from one country to the next, and to support this claim I attached three video clip examples of the show in different parts of the world. You will notice that the entire layout of the show, from the mise en scene to the contestants is nearly identical. Michael Keane’s and Alvert Moran’s essay, Television’s New Engines address TV franchises and say, “In cases where the franchise is taken up in new markets, the challenge is to retain the original image and service to the the franchise” (Keane and Moran 156). America’s Got Talent has retained the original image from one market to the next. Every franchise from America’s Got Talent is structured with panel judges, live audiences, amateur performers, and a host or hosts (Britain’s Got Talent).
America’s Got Talent franchise uses several “new engines” to make the show more compelling. The game show involves the audience by having the judges consider their applause on wether to keep contestant on the show or not. The judges also create tension when they go against the unanimous feeling of the audience by either criticizing or eliminating a contestant based on their opinion. Simon Cowell is the most well known for entering into a debate with the audience based on applause.
In closing, I believe America’s Got Talent franchises homogenization bring people from all areas of the world together, and promotes unity because it creates and experience between people from different geographical areas that can be shared. The New York Time article about Lee Si-kap, the shy farmer living in a satellite covered house in central South Korea. Is a great example of how something from another culture can transform his life and make the lives of foreigners less home sick.
Cites
Keane , Michael , and Albert Moran . "Television's New Engines ." 9.2 (2008): 156+. Print.
SANG-HUN, CHOE . "Rural South Koreans’ Global Links Grow, Nourished by a Satellite Crop ." The New York Times Television's New Engines . N.p., 29 June 2009. Web. 29 Oct. 2009
youtube.com video sources
España version of America’s Got Talent
http://www.youtube.com/watch?v=gVpfudOIHlM
Britain’s version of America’s Got Talent
http://www.youtube.com/watch?v=O88k4i6pF1A&feature=related
America’s Got Talent
http://www.youtube.com/watch?v=DrwCjNPNrC0
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